Josh Peterson – Associate CW Lauren Piccirillo – Associate AD James Sowden – Chief Strategy Officer John Gibson – Executive Strategy Director Michael Obermeyer – Senior Strategist Alice Ryan – Director of Communications Asheden Hill – Communications Manager CW Ashley Veltre – ACD/ADĪvi Steinbach- ACD/CW Alexander Holm – ACD/AD John Doris - Head of ProductionĪmanda Revere – Executive Producer Jennifer Bilyk – Director of Business Affairs Nancy Reyes - Presidentīruna Bechelli - Business Lead Matthew Duerr - Business Director Allie Lightcap – Business Manager Chris Butler – Business Manager Surrounding the big game, MTN Dew is bringing elements from the TV commercial to consumers through Instagram, Snapchat and TikTok.Ĭhris Beresford-Hill - CCO Amy Ferguson - ECD Julia Neumann - ECDĬhristopher Santaiti – SR. This modernized MTN Dew version of the story, further showcased how some things really can be as good as the original. Both actors brought their comedic persona to the ad, with the intent of bringing laughs to a scene that has terrorized audiences for decades. Watch Cranston as Jack Torrance, and Ellis Ross as his wife, Wendy Torrance in the MTN Dew Zero Sugar Super Bowl commercial. The ad features actors, Bryan Cranston and Tracee Ellis Ross in a fun re-imagination of the famous "Here's Johnny" scene from the film. The television commercial kicks off an omni-channel marketing campaign that touts the tagline 'As Good As the Original, Maybe Even Better,' and puts a twist on a scene from the classic Warner Bros. MTN Dew will showcase MTN Dew Zero Sugar, the newest offering from the beverage brand, in a 30-second in-game advertisement during Super Bowl LIV.
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